For the longest time, CBS was seen as the network for the “olds”–you know your grandparents usually found something on CBS to watch–but they are hoping to change that image with the acquisition of a Supergirl series from Greg Berlanti and Ali Adler next year.
The hourlong drama, taken out last week, centers on Kara Zor-El, Superman’s cousin, who was born on the planet Krypton and escaped amid its destruction years ago. Since arriving on Earth, she has been hiding the powers she shares with her famous cousin. But now at age 24, she decides to embrace her superhuman abilities and be the hero she was always meant to be. (The character was previously played by Laura Vandervoort on The CW’s Superman origin story Smallville.)
I think it’s a smooth move for CBS, and of course, the winners here are the legion of geeks! It’s a bounty of comic book TV, and it’s freaking glorious. I’m not entirely interested in a Supergirl series (not a huge DC comics fan, but I dabble) personally, but I love that geeks have options and the opportunities to see some of their favorite characters come to life on the small screen.
Can CBS shed its old people image with Supergirl? Yes, as long as it’s not the only series they bank on. One show is not enough to completely change your demographics because they’ll just leave the minute the series doesn’t work out, or the story sucks. The network will also have to be mindful of the fact that, at the end of the day, they would never want to bite the hand that feeds them, which could potentially mean less risks taken, and less “provocative” plots in order to keep their main demographic happy.
I’m still here for it, and I’ll be watching closely.